By Golok Nanmwa, Jos

Members of the business community in Plateau State on Thursday engaged Chief executive officers of firms in the state in a major brainstorming session targeted at developing a road map that will enable the business community optimally  harness opportunities existing in the sector for self development and better contributions to Plateau and National economy .

Speaking at the occasion, the Executive Director of Jos Business School Ezekiel Gomos ,said the objective of the gathering was to brainstorm to examine   the prospect of the business environment in 2018 , We are not ignorant of the huge business potentials available in our state and Nigeria. he added. 

 

Bolcit Barshep the executive director of Anista  Marketing limited lamented the  impact of the economic recession in 2017 stressing that   things would improve once the economy is normalised.

She said in 2017 business  started on a slow note, business  suffered but in the second quarter things got better .

In her words "Anista Marketing and Events Limited is a foremost management and solution-driven company with clients in the , entertainment, sports, fashion , beauty, and corporate sectors. Though we attract a broad range of clients from a variety of entities, we specialize in helping companies connect with their consumers."

"At Anista we use events and audiences as back drop to create emotional attachments with products and brands. We offer near perfect execution in the areas of, Planning, marketing and management of Local and International events,Retail Channel Penetration,Roadshows and publicity campaigns,Campus storms including musical concerts, Trade fairs and exhibition marketing and execution,Weddings, birthdays, funerals etc"

"We take pride in having a cutting edge in comparison to other marketing companies. We stay abreast of the latest market trends."

Bolcit  further added that "When we started Anista Limited a few years ago; it was with a single goal to be one of the first names that companies run to when a need arises to bring a product or service to the knowledge of customers.

Back then, I envisaged that in doing what we set out to do, we must ensure that every service we offer our clients adds value to their businesses. I was of the belief that, in doing so, we would establish everlasting friendship between ourselves and our clients.

I am proud to report that Anista Limited has achieved all these in its short existence and even much more with a group of motivated and well trained staff." she added. 

 Other speakers at the occasion includes Engr Solomon Chikan,  Mr Lanre Philps, and Simon Iliya founder of Bluewales transportation.